Company - Cabinets Beyond is a custom cabinet company based out of Phoenix Arizona.
Project - Managed all aspects including branding and web site development from concept to design implementation.
Thought Process - The name Cabinets Beyond was chosen because they do exactly that; create beautiful custom cabinetry and so much more. The branding needed to reflect that philosophy. It also needed to be modern, simple, have a slight industrial appeal and but still be elegant. The web site had specific needs: an outlet for the company to build legitimacy, a way for customers to check them out, and a tool to point people to suppliers' web sites for more information. Cabinets Beyond was very happy with the results and has profited from both the branding and the site with great reviews.
